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I’m with you. In fact I have had more meetings with these people arguing against these practices than I can count. However every single customer facing project I have worked on so far that tries to sell something uses practices like these. Sometimes even worse. I guess it’s a result of being profit oriented before anything else and it works apparently, otherwise it would not be done. So the change you advocate for is one I would like to see too but it challenges structures which are so pervasive I’m not sure they can be easily reversed. If this company got fined for using Google analytics their answer would not be to re-evaluate tracking, they would make their legal department lay out just how far they can stretch it while still getting away with it and the do that.


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