Well obviously a lot of guys in such an app(Tinder as well) will press match every time, hoping than some woman will press it as well.
Online dating is problematic in many ways and very hard for men especially. I think women see men who use those apps as of lesser value anyway.
Therefore I think the best advice for men is to understand how women signal interest in real life. Some people pick it up intuitively but many people today have to learn it. Undercover Sex Signals by Leil Lowndes is a good book to start.
Don't use online dating!
I purchased the aformentioned book after reading this comment out of interest (happily married so I don't care about dating anymore). After about 70 pages I have to say that I am not impresed at all. A bullet point list with these "undercover sex signals" would have done.
In my view nothing more than badly written psychobabble which probably does more harm than good.
An unexpected book that I read years ago, was "Dating Japanese Women Secrets". It had some eye opening concepts and advice in general, not just for Japan. Along those lines is a book titled "Fundamentals of Female Dynamics", and it also goes against the grain and conventional thinking. I believe both are still on Kobo or Amazon.
Overall, a lot of guys don't take a moment to look more deeply into the overall picture of what is going on, but instead think everything is innate and/or are instead getting sucked into a game where they will constantly lose. Life is way too short for that. The argument more guys need to be making, is about what's truly helping their situation. Is the usage and way of using a dating app/site really doing that?
Online dating is problematic in many ways and very hard for men especially. I think women see men who use those apps as of lesser value anyway.
Therefore I think the best advice for men is to understand how women signal interest in real life. Some people pick it up intuitively but many people today have to learn it. Undercover Sex Signals by Leil Lowndes is a good book to start. Don't use online dating!