It's both. I think it is easy to get caught up in which and that can add to the distraction. In my opinion it is still essential to teach our citizens to become aware of this practice and to be able to defend against it. We don't even need anywhere near 50% of citizens for this to be effective. I'd assume that between 10% and 20% could be more than sufficient, as long as we learn how to make our voices powerful. This number comes from the fact that a small minority of people have demonstrated the ability to capture the narrative and use it to dive and confuse us. So how do we instead harness this power to create good in our society? That's the real question here.