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Elon Musk is great at building new things. Time will tell if he can re-invent an existing thing. So far, it's not looking great.

Corporate raiders / PE usually have a well defined thesis and plan to hit the ground running - Elon clearly does not. His plan seems to be "I need to double free cash flow ASAP, we'll figure out how along the way". Trying to figure out how to lay off half of the company, without negatively impacting free cash flow, in a week seems like a fool's errand.

I think his success has gone to his head. But time will tell.




> Corporate raiders / PE usually have a well defined thesis and plan to hit the ground running - Elon clearly does not.

He clearly does, but most people don't care to engage with it in good faith.

Something like:

- Twitter's value is its integrated GLOBAL network of professionals/leaders/celebrities

- Twitter Co has not remotely leveraged this, going for a FB/Reddit/etc content-centric advertiser model instead

- Sprinkle in some "super app" ambitions. If the new KYC subscriber model is successful, then Twitter could disrupt LinkedIn, then possibly payments too.

SV has been captured by advertisers and many people think "there are no alternatives". But there clearly are.


> - Twitter's value is its integrated GLOBAL network of professionals/leaders/celebrities

This seems to directly contradict Musk's plan to start charging these people $8/month (previously was going to be $20/month).


It doesn't sound like the subscriber model will be KYC (no verification of identity).




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