I 'll keep downplaying it. It's a 280 character asynchronous telegraph office that crashes more often than whales wiggling their tail, has had 100 awful iterations of the interface , spam issues, terrible search etc etc. But it's popular because it's the Chosen One by the mainstream media, which brought politicians and CEOs in it. If the MSM decides that it's too rightwing, they will take their toys to the next twitter clone that barely works and all of their audience will follow.