On the other hand, if, say, an opera cannot attract a sufficient audience to balance their books, why should they be kept afloat by the taxpayer (who obviously isn't interested otherwise there would be a sufficient audience...)?
They must be forced to program at least a sufficient number of popular and commercially successful shows to pay the bills and finance the more demanding ones (to continue on the opera example).
It's not necessarily about making money but the market does not lie: To be able to balance the books is the acid test when it comes to seeing if there is an actual, viable interest in something.
They must be forced to program at least a sufficient number of popular and commercially successful shows to pay the bills and finance the more demanding ones (to continue on the opera example).
It's not necessarily about making money but the market does not lie: To be able to balance the books is the acid test when it comes to seeing if there is an actual, viable interest in something.