uMatrix was good for this as you could block cookies. I do this in uBO, but it is a little more complicated. I block all third party JS with the following line:

  *$script,redirect=noop.js,3p

and then allow google.com for google sites such as google.co.uk with:

  @@||google.*$domain=google.\*

All of this is in my annoyances filter list: https://github.com/aembleton/Arthurs-Annoyances/blob/master/...