Nothing is entirely secure. We're two guys with no ulterior motives that take all reasonable precautions to keep the data safe. For most people that's not only enough, it's much better than having their passwords stored in their email archives and chat logs.
If the link is sent unencrypted a potential email relay or packet-sniffer could scan for the links related to your website and open it before the recipient. It would be easy to automate at any level. They wouldn't have context, sure, but they'd have whatever it is you wanted to send and your recipient wouldn't.