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Yeah.

Match used the love letter scammers to turn non-subscribers into subscribers. What they did was block the scammers from messaging paid accounts, but kept them on platform to generate likes and messages to nonpaid accounts even though they had been flagged as scammers. The free users had to upgrade to see the messages from these scammers. So it was very intentional.

Match did something like 500,000 subscriptions from users within 24 hours of a user receiving a message from a scammer. Even better, if match DID delete the scammers profile, the user would pay to upgrade only to be told profile was unavailable, but no refunds were available.

I loved the "free subscription" match offered - 6 months free! The fine print was that you had to have a fully public profile with a primary photo approved by match, had to upload that photo in seven days, had to message 5 users per month and could only get through the claim process in a 7 day window out of the 180 day free trial! So yeah, another ridiculous scam

I could go on and on. The "consumer harm" by forcing match to play by Apple's rules is really "big business harm". And the folks on apple can afford to go elsewhere, these are not poor folks starving. Who has the time for the scams online - I got tired of spending time dealing with them (2 experiences I went to the mat on with plenty of resources). When I deleted an app recently on my iPhone apple REMINDED me to consider deleting a related subscription! That really does not happen in normal DoJ internet land.

The irony of the DoJ claims that Apple is the big bad consumer harm player on the internet (which is PACKED with love letter, phishing, sex-storation and more scams most enabled and many easy preventable if companies wanted to) is kind of comical.




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