If we reframe this into societal terms, so that this doesn't get dragged into a "not all men want that" argument, why is it that most modern societies had/has rigid, monogamous family units? There are stereotypes for both promiscuous men and women, and clearly there's some degree of promiscuity in both genders. But the (vast?) majority of societies also adopted monogamous family units for most social classes. If men and women are promiscuous by nature, which forces led to the family unit in modern societies? Or perhaps that's just an illusion? How common was it to have a paramour anyway?
Why would that be the goal? Men who have a partner still have the option to pursue sex outside of a relationship. Many simply pay for that type of sexual relationship with no "struggles" you speak of.
This is really not polyamory or non-monogamy in the way you’re framing it. Paying for sex outside of your marriage isn’t really non-monogamy in my book - it’s just sad.
The original argument is that monogamy is in place because men cannot get sex elsewhere. That is obviously not true. The point being that men also desire faithful long-term companionship. The ones who want casual sex or multiple partners still obtain that even in our monogamy-by-law society.
obviously nonmonogamous communities did not survive so what we see may be survivor bias. Nowadays however it IS becoming possible for nonmonogamous socieites to survive due to our superior technology. Hopefully there will be better studies out there than my office-chair evopsych.
Ah... On the "men...want..." part, are you interested in what actual individual human men really want? Or just in a very simplistic, macho stereotype - which few men are likely to voice disagreement with, when it is repeatedly and forcefully voiced, in the context of a society where men often face harsh punishments (social and/or physical) for having non-conformist feeling on subjects like sex. And generally worse if they actually try to voice those feelings.
Then you define "want" in a very narrow sense, and there definitely is no evidence to show that it's "social condtioniting", nor that it's a desire shared by (nearly) all men.