It was at Business of Software 2010, not 2011.
You can get a transcript of the talk if you don't have time to watch the full hour here: http://thebln.com/2011/09/eric-ries-the-lean-startup-the-mos...
This year's event takes place in Boston 24-26th October. (I run it) http://businessofsoftware.org/
It was at Business of Software 2010, not 2011.
You can get a transcript of the talk if you don't have time to watch the full hour here: http://thebln.com/2011/09/eric-ries-the-lean-startup-the-mos...
This year's event takes place in Boston 24-26th October. (I run it) http://businessofsoftware.org/