Economy is like the forest. Companies are the trees and advertising they buy are the tree trunks.
If they somehow cooperatively agreed to grow shorter trunks they would save so much nutrients. But since they compete with each other they need to grow as tall as it is physically possible, to avoid being overshadowed by others.
Whole advertising industry should be nationalized and scaled back to non-profit that would mainly keep online and up to date a catalog of goods and services with dry data and test results.
Economy is like the forest. Companies are the trees and advertising they buy are the tree trunks.
If they somehow cooperatively agreed to grow shorter trunks they would save so much nutrients. But since they compete with each other they need to grow as tall as it is physically possible, to avoid being overshadowed by others.
Whole advertising industry should be nationalized and scaled back to non-profit that would mainly keep online and up to date a catalog of goods and services with dry data and test results.