They don't want to ban targeted ads based on political views? Is this because the politicians don't want to ban the techniques that they use to get reelected?
And do they want to ban ads targeted by "customer lists". Both Google Facebook allow advertizers to upload email or FB-ID lists, and will target an ad to show it only to people on the list. This (http://ghostinfluence.com/the-ultimate-retaliation-pranking-...) feels a lot more spooky to me than advertizing target to wide categories like health - I don't want or need to see products that are are for menopausal women, impotent men, or deaf old people since I'm not in any of these category.
FB & google already voluntarily banned buying politically targeted ads for money. [1]
A politician needs to give big tech something other than money to get their messages to be favourably targeted.
Don't forget that they already have access to virtually infinite money through abuse of market dominance, the only thing that can stand in their way is antitrust and data regulation.
Interesting. That's new (less than three months old). What does microtargeting mean precisely to Facebook? Is it still ok if the customer list is above a certain size?
yes. I think tha change is from now on you can not target your ad for only conservatives/ only socialist leaning people (as determined by their browsing data).
You used to be able to send socialist ads to socialists and conservative ads to conservatives... and be everything at the same time and win. Its like a cheat code of politics.
Now to do this you have to promise Zuck to not support any antitrust and data protection regulation in return Zuck will probably take you to office by microtargeting. You don't need to worry about the media, facebook will "fact check" everything for you.
You can still target nonpolitical ads based on other attributes if it is not specific to very few people.
And do they want to ban ads targeted by "customer lists". Both Google Facebook allow advertizers to upload email or FB-ID lists, and will target an ad to show it only to people on the list. This (http://ghostinfluence.com/the-ultimate-retaliation-pranking-...) feels a lot more spooky to me than advertizing target to wide categories like health - I don't want or need to see products that are are for menopausal women, impotent men, or deaf old people since I'm not in any of these category.