This is a tactic and works largely the same regardless of what narrative is being weaponized.
Indeed, just look at how "carbon footprint" came from the oil industry. I left behind a conservative religious upbringing, but never found an escape from tribalism and guilt tripping, whether for conservative or liberal causes. Manipulating our need for agency (by touting personal responsibility) and belonging (by guilt tripping and shunning) is an astonishingly good way to divide and conquer a society that really has a lot in common.
Exactly. And this has been going on for a looong time. In fact, as long as I can remember watching news. It's all a religion, be it christianity, nationalism, communism, ecology, global warming, "woke"ism, anti-racism. The tenets are always the same: YOU are guilty just for being born, or existing, or wanting to live a normal life. YOU need to do something to correct this. YOU must be with us, if you're barely neutral you're the enemy. YOU will never fully achieve full pardon for your original sin, but you have to keep trying with all your strength, otherwise you're a heretic that deserves to be cancelled.
Indeed, just look at how "carbon footprint" came from the oil industry. I left behind a conservative religious upbringing, but never found an escape from tribalism and guilt tripping, whether for conservative or liberal causes. Manipulating our need for agency (by touting personal responsibility) and belonging (by guilt tripping and shunning) is an astonishingly good way to divide and conquer a society that really has a lot in common.