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> Worse, focusing on the computer consumption may push web developers to just move computations to the server side, where the energy consumption is not measured.

HALLELUJAH! It sure is measured. If web developers where a fraction of as wasteful with server resources as they are with client resources the world would instantly be measurably better for it.

I'd bet that a significant portion of the energy and waste from computers are from viewing ads. And the only reason it exists is because those responsible don't pay for it. Suddenly, they would need far more servers. Which costs money, incentivizing them to be resourceful.

Seriously, because of the web the absolute vast majority of devices with a battery that touches javascript will have to be thrown away at least a year before its time due to battery degrading and CPU not keeping up with the bloated web.




> I'd bet that a significant portion of the energy and waste from computers are from viewing ads.

Yet another reason to block all ads and make no exceptions. Advertising itself should probably be banned.




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