> How often do people really plan trips? For the typical working adult, probably once or twice a year if you're lucky.
One thing I think all founders/Product people should consider is that there are off label(so to speak) uses for everything.
Many many people use travel planning software as escapism from drudgery. This is an opportunity not just to sell them travel, but also anything that immediately salves their boredom. Maybe a weekend getaway, a movie night tonight, or a hot date with a hot <gender> this week?
In this case the off label usage likely is much more frequent than the real thing because as Garry says people do not take much vacation; but how often do they dream of vacations?-- all the time.
Similar could be said about realtor.com People arent there just to buy houses, but to dream of what their current house could be (that they cannot afford). So maybe they're viewing lots of houses with pools? Sell them an above ground pool and a luxurious lounge chair...
I completely agree with this, and I think the frequency with which people use Zillow is proof that there's a whole lot of advertising to sell around products that are aspirational, detail-heavy and very common for people to think about (vacations, buying a house/car, etc).
"Zillow for Traveling" is much closer to something that makes sense, but probably has a very small overlap with the actual work required to make a tactical planning application, which is extremely boring and probably bad to start out building.
I'm not really sure where to go with this, other than I would really love something that would let me zoom in on individual destinations and see what's popular / what "trips people do" that's a bit more guided than TripAdvisor / Yelp / Foursquare and a bit more of a journey than looking at ratings for individual things.
Maybe it's me failing to train the algorithm well, but my IG explore feed is pure trash. It's all kinds of junk fitness stuff that is just recycled content (accounts that steal and post from other accounts) .
Not sure how to un train it to find actually valuable content
now
> > How often do people really plan trips? ... probably once or twice a year if you're lucky.
> Many many people use travel planning software as escapism
Heh yeah I caught that too. My wife plans many, many trips per year - but we certainly don't go on all of them, hah. The planning is a hobby in itself.
One thing I think all founders/Product people should consider is that there are off label(so to speak) uses for everything.
Many many people use travel planning software as escapism from drudgery. This is an opportunity not just to sell them travel, but also anything that immediately salves their boredom. Maybe a weekend getaway, a movie night tonight, or a hot date with a hot <gender> this week?
In this case the off label usage likely is much more frequent than the real thing because as Garry says people do not take much vacation; but how often do they dream of vacations?-- all the time.
Similar could be said about realtor.com People arent there just to buy houses, but to dream of what their current house could be (that they cannot afford). So maybe they're viewing lots of houses with pools? Sell them an above ground pool and a luxurious lounge chair...