I find the name "New Shepard" super ironic...

as if he ius the second coming to warden his flock into the folds of the oligarchitect's fenced 'garden' of consumerism.

It's named after https://en.wikipedia.org/wiki/Alan_Shepard Note that shepherd is spelled differently.

It's pretty clear that you're only seeing your own biases here.

I know... I was just being fascetious - as he was just so unaware of how cringy he came across..