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Sales: Potential client wants feature Y. Can we code it?

Coder: Anything can be coded. Can sales bundle a contract where a SaaS covers that feature for us while we code it? Just to test drive the clients actual needs?

Sales: no

Coder: okay. Do you have data to show that's the actual need?

Sales: I have an email of them saying that's their need.

Coder: okay, no data. What are the odds of the customer onboarding once the feature is done?

Sales: 100%

Coder: okay, no reasonable thought process behind conversion odds. Do you have a memorandum of intent from the potential customer?

Sales: no

Coder: okay, so you have no capacity to wrangle a contract that bundles a third party for feature Y with our product, you have no data or insight about why this person wants this feature, and you say we have a 100% chance of converting to a customer despite not having a memorandum of intent.

Sale: ...... but can we get feature Y tho?

At this point, sales is myopic and thirsty and will use social pressure to force the dev to do something stupid.

The company agrees because they see devs as loot crates: a concept where an interaction has a very low chance of very high rewards.



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