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Sure. Similarly, the US government "knew" about 9/11 and Pearl Harbour hours before the planes hit anything. But understanding which signals to pay attention to and make decisions upon is genuinely a hard challenge of leadership.


Agreed. But are you saying McKinsey is better at that?


For better or worse, McKinsey and outfits like them have an ability to package a given set of advice in a way that the needed audience will be more likely to heed. Partly because they can MBA the lingo, but also just from the imputed competence that comes from having spent a goddamn boatload on their brand name.


That makes sense, and is a really good example of organizational cognitive dissonance. https://en.wikipedia.org/wiki/Cognitive_dissonance




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