it's Google one AMPing (heh) Amazon's alexa actions.
You develop content they can shove in their Voice/Phone "AI" Assistants, and they throw some organic search scraps your way.
The end goal of those companies (goog, amz, appl, fb) is to be the new AOL. And the plan is the same as AOL in the 90s: controlling the new browser (the App du jour used to run searchs and scroll mindless content)
They'll rank you higher as well for supporting their initiative but they'll tell you it's because of 'the users' but it's basically pressure on companies to adopt it.
it's Google one AMPing (heh) Amazon's alexa actions.
You develop content they can shove in their Voice/Phone "AI" Assistants, and they throw some organic search scraps your way.
The end goal of those companies (goog, amz, appl, fb) is to be the new AOL. And the plan is the same as AOL in the 90s: controlling the new browser (the App du jour used to run searchs and scroll mindless content)