It's a problem with the creative process itself, I've learned, and it isn't different in other mediums. It follows the McCloud "Six Steps to Art" - starting with surface changes, gradually learning the elements of the craft, and eventually settling on a purposeful idea in the medium or about the medium.
Most developers, and therefore most projects, get stuck somewhere in the middle area, where there is enough skill to create features, but no direction or vision for those features, other than a basic template based on other software.
Often, the project will be called "minimal" to excuse having few features, but only a few projects adhere to a genuine restriction like SLOC limits or eliminating dependencies.
Appeals to commerce as the goal often have a further narrowing effect of making one anxious with thoughts like "project must moonshot on day 1", but then you look at Bittorrent, an all-time software success, and it's like, no, this probably wasn't ever going to create the next Microsoft. Funds were raised to have a Bittorrent company, but the market success it had was always modest at best. And yet it did and still does represent an idea that people can believe in.
The actual thing that I see every great project do, whether it's defined artistically or not, is to define up-front some themes and principles that you believe cohere well, and then direct the specific elements around deeply studying and exploring them. This can manifest as a corporate mission statement, or as an artist's manifesto, or an academic research subject. In final form, it generally manifests as "do one thing exceptionally well", since if you have a very clear idea of the goal, you can direct all your energy upon it. But in the intermediate stages it is still trial and error to learn what fits the theme best, what the actual success metrics are.
The thing is, if you have coherence in the abstract, it's way easier to explain the reason for being: "This is just a manifestation of the principles". Being easy to explain in turn makes it marketable without resorting to sales tricks. And because it deals with general concepts it taps into a breadth of appeal that can't be found just by looking at any one feature. So adhering to principle sets you up for success in a general sense.
Most developers, and therefore most projects, get stuck somewhere in the middle area, where there is enough skill to create features, but no direction or vision for those features, other than a basic template based on other software.
Often, the project will be called "minimal" to excuse having few features, but only a few projects adhere to a genuine restriction like SLOC limits or eliminating dependencies.
Appeals to commerce as the goal often have a further narrowing effect of making one anxious with thoughts like "project must moonshot on day 1", but then you look at Bittorrent, an all-time software success, and it's like, no, this probably wasn't ever going to create the next Microsoft. Funds were raised to have a Bittorrent company, but the market success it had was always modest at best. And yet it did and still does represent an idea that people can believe in.
The actual thing that I see every great project do, whether it's defined artistically or not, is to define up-front some themes and principles that you believe cohere well, and then direct the specific elements around deeply studying and exploring them. This can manifest as a corporate mission statement, or as an artist's manifesto, or an academic research subject. In final form, it generally manifests as "do one thing exceptionally well", since if you have a very clear idea of the goal, you can direct all your energy upon it. But in the intermediate stages it is still trial and error to learn what fits the theme best, what the actual success metrics are.
The thing is, if you have coherence in the abstract, it's way easier to explain the reason for being: "This is just a manifestation of the principles". Being easy to explain in turn makes it marketable without resorting to sales tricks. And because it deals with general concepts it taps into a breadth of appeal that can't be found just by looking at any one feature. So adhering to principle sets you up for success in a general sense.