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Interesting. They used to only sell through Amazon in the UK but this is no longer the case.

Something I’ve learnt - a reason I’m tempted to shop at Amazon is because I have an account there. But many suppliers now allow shopify or Paypal without needing to set up an account. By avoiding the temptation to set up an account (ie ignore FOMO of offers), using other sites becomes as seamless as Amazon.

I now believe shops that push customers to set up accounts and don’t use shopify etc, drive people to Amazon for convenience.



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