Maybe with a definition that you can only "win" a competition that was agreed upon ahead of time. However, a quick search on hn shows that "win" colloquially also can mean beating everyone else at some metric (or in some cases, on a subjective basis). eg.

"Chrome won" https://news.ycombinator.com/item?id=14420972, despite the lack of an actual competition for internet browser market share

"Linux and open source have won, get over it" https://news.ycombinator.com/item?id=23673867

"Teenage Engineering has won over kids and professionals with a synthesizer" https://news.ycombinator.com/item?id=20527069