Perfect timing as I sat through a 'for the first time ever blockchain is changing the coffee world' presentation in a room full of poverty stricken farmers and coffee buyers.
Stereotypical sales guy telling these farmers how blockchain is going to make sure coffee is traceable from seed to cup and revolutionize the industry. Everything is immutable, no one in the world is using blockchain for coffee, we are the first and announcing it here today! (just don't google it)
I'm out of the loop on how blockchain would actually help or be truly immutable in a case like coffee. I doubt independent associations are running nodes to prevent data tampering for this private company, and the process from seed to cup has long periods of time between each step. At what point do you enter all the immutable data? If you enter it little by little how do you 100% guarantee the association is correct and you're not mixing up plants, bags of beans, who shipped it, or the 30 other blocks of data we quickly scrolled through?
I sat through a similar presentation that was just crops in general rather than coffee specific last year. At no point did they address why you would want to do that or why it's not possible with non-blockchain technology. Just like all of the other presentations.
Stereotypical sales guy telling these farmers how blockchain is going to make sure coffee is traceable from seed to cup and revolutionize the industry. Everything is immutable, no one in the world is using blockchain for coffee, we are the first and announcing it here today! (just don't google it)
I'm out of the loop on how blockchain would actually help or be truly immutable in a case like coffee. I doubt independent associations are running nodes to prevent data tampering for this private company, and the process from seed to cup has long periods of time between each step. At what point do you enter all the immutable data? If you enter it little by little how do you 100% guarantee the association is correct and you're not mixing up plants, bags of beans, who shipped it, or the 30 other blocks of data we quickly scrolled through?