I would normally be afraid that she would just hire some average geeks on the cheap and broadcast her camera stuff, but people seem to have implied that the justin.tv's have some amazing technology that gives them a big advantage over everybody. I'd be interested in what that technology advantage is, though.
But from what I have read, they just hacked together off-the-shelves technologies. Making new technology in the semi-conductor industry is often very expensive. Besides the skill set required to hack-together off the shelve technology is not nearly as specialized and difficult as making new circuits/chips.
I just meant more that if someone was starting a streaming live video on the go startup. The technology I would be interested in seeing, is if they had developed a easily portable camera with persistant wireless connection.
I personally do not consider most software to be new technology, unless it has some especially innovative algorithm or something. But calling all software technology is just a matter of personal taste.