I agree 100% regarding tradeoffs. However, saying that something is a "tradeoff" infers value. I.e., how can one evaluate a trade for something with no relative value? Saying something "doesn't matter" means it is not considered. Saying it's a "tradeoff" means you considered it, but found it less important than other factors. Those are two different things.
This is just a semantic argument, but it's one I find important. At our startup, we came out of the gate with viable, working software in under six weeks. Believe me, there were tradeoffs. But at no point in that process did I say, "this doesn't matter". That's lying to myself. It matters, but I will accept for today that I cannot have both. This helps us avoid complacency and keeps our product sharp.
This is just a semantic argument, but it's one I find important. At our startup, we came out of the gate with viable, working software in under six weeks. Believe me, there were tradeoffs. But at no point in that process did I say, "this doesn't matter". That's lying to myself. It matters, but I will accept for today that I cannot have both. This helps us avoid complacency and keeps our product sharp.