I think you underestimate the "social" value that FB brings to the table.
For the last 10 years, every time you were looking for some information regarding places you should visit, things you should buy, you were going to Google, typed your query and filter through its results to find something you might like. For serious purchases, you'd go to review sites, forums and other user generated content sites.
Today, most of your friends are on FB. Let's say you're planning a trip to Italy and don't really know the places you should go, and hotels you should stay at. If you ask that question on FB (which thus replace Google), some of your friends might give you recommendations based on their past experiences. If your best friend stayed in a nice hotel in Firenze, and was satisfied by the experience, his recommendation weights much more importance than a random guy on a random forum.
A significant part of ad dollars that would traditionally go to Google, would fly to FB. Hunch and Quora play in the same league. Google is dethroned from the number 1 destination to "ask for information".
Facebook questions + credits will certainly bring in a ton of revenues for FB but I doubt they'll make FB worth $25 billion one day…
Today, most of your friends are on FB. Let's say you're planning a trip to Italy and don't really know the places you should go, and hotels you should stay at. If you ask that question on FB (which thus replace Google), some of your friends might give you recommendations based on their past experiences. If your best friend stayed in a nice hotel in Firenze, and was satisfied by the experience, his recommendation weights much more importance than a random guy on a random forum.
A significant part of ad dollars that would traditionally go to Google, would fly to FB. Hunch and Quora play in the same league. Google is dethroned from the number 1 destination to "ask for information".
Facebook questions + credits will certainly bring in a ton of revenues for FB but I doubt they'll make FB worth $25 billion one day…