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I wonder how many more would abandon Facebook after seeing the targeting options in the Ads creator.




Possible, but much of that info is also surfaced in the "why am I seeing this ad" button.

Wait until people find out about the Facebook pixel.


I think the fact that these search options used to be available to everyone means that nobody would care. I remember how freaking creepy that was being able to search for people of a specific sexual orientation between certain ages and single in my network. And I still used Facebook.


Bizarre specific options like “single black female addicted to weed?”


Ads manager targeting is a funny beast. Even FB doesn't really know the available targeting buckets. A lot of the time, the algorithms just create the targeting buckets.




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