Your examples illustrate my point (which was not that being a CEO is MERELY salesmanship, but that it-- in terms of time spent-- is mostly salesmanship.) Of course it'd be silly to say that it's merely salesmanship. If I had a crappy vision and I was an epic salesman, I'd be a pretty lousy CEO, right?
In all of those tasks, how much of your time are you spending selling? Discover/find your vision, spend the rest of your career selling it. Deciding who you want to hire and the persuasive dance (where you have to persuade them that working at your company is a good idea AND sell them your vision to boot!) takes a lot more time.
Steve Jobs is a great example. As product-focused as he is, what % of the time do you think he spends tinkering or wireframing? I'd wager he's selling/reinforcing ideas for most of his day. Steve Jobs is different because he spends 99% of his sales time selling vision/product ideas versus all of the other types of persuasion he could engage in. Oh, and because his ideas are unusually good. ;-)
edit: I'd add two things. Once, I've run 2 different companies for about 70% of my 13 year tech career and two: I really don't enjoy sales as much as I enjoy other work tasks. So if I am looking at it through my prism, it's the prism of my experience.
You don't discover your vision in a month and then spend years selling it. You spend years discovering what your idea should be, refining the idea, making the idea happen, and selling it.
Selling is just a single component. If you had to single anyone of them out it would be "making the idea happen" and most of that is not selling, it's a thousand concrete decisions and problems to overcome about the product and marketing.
Hiring is even less about salesmanship. Convincing someone to join (or not) takes weeks at most. Finding the right people and making them effective takes months or years.
I think outsiders probably have a very skewed perspective on Steve Jobs and most other CEOs because we only see them when they're selling. To outsiders it looks like 100% of their time is spent selling, so it's natural that people think that's primarily what they do.
What you don't see is how Jobs is spending his time during the 364 days before a Stevenote.
In all of those tasks, how much of your time are you spending selling? Discover/find your vision, spend the rest of your career selling it. Deciding who you want to hire and the persuasive dance (where you have to persuade them that working at your company is a good idea AND sell them your vision to boot!) takes a lot more time.
Steve Jobs is a great example. As product-focused as he is, what % of the time do you think he spends tinkering or wireframing? I'd wager he's selling/reinforcing ideas for most of his day. Steve Jobs is different because he spends 99% of his sales time selling vision/product ideas versus all of the other types of persuasion he could engage in. Oh, and because his ideas are unusually good. ;-)
edit: I'd add two things. Once, I've run 2 different companies for about 70% of my 13 year tech career and two: I really don't enjoy sales as much as I enjoy other work tasks. So if I am looking at it through my prism, it's the prism of my experience.