> In the EU, data protection rules mean they must delete all user data on request.
That means every day I'm a new customer and get $20 off my first ride of $22. One day, they'll wise up and stop making such silly deals.
The behavior described here is extremely selfish and amoral. It amounts to gaming the system. Additionally, the cost of exploiting a loophole such as this will be passed on to other customers before the company stops offering a losing deal. Those customers will not be reimbursed when the offer is rescinded.
The antisocial behavior of the company would not excuse the antisocial behavior of a user acting in this way.
In a lot of cases companies still leave behind an email stub to prevent users signing up over and over again for signup deals
The only way to ensure your data is safe is to never hand it over in the first place - signup with a fake name, prepaid card, etc.
[0] https://help.uber.com/h/24010fe7-7a67-4ee5-9938-c734000b144a