If I create an app that delivers cup cakes and cakes to people having weddings - but only to people who have "straight" marriages, would this be a "narrow niche" and "business opportunity", or would I have the shit sued out of me?
A dating service serving a niche can help people pre-filter their matches. For example someone of higher education or earning might want to only find people of similar education. It would be discrimination to prevent people of lower education from purchasing from a cup cake delivery service. But not to filter them from a dating service.
As I understand it there are dating services that specialise in matching non straight couples. Is this discrimination against straight people?
You can have a dating app which uses filters and so forth to find your mate. RESTRICTING access (as opposed to a search filter) based on race, gender, etc. is pretty damn iffy. Especially when the app is owned by a company. Has this been tested in the courts yet? How is a digital "filter" (in the way that you are using the word) any different than a physical "filter" beginning at the entrance of my cake shop?
In any case, brod_ie has said "We're supportive of this and is definitely on our radar
reply", so I'm sufficiently satisfied! ^.^
