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You're right. The Kin was a phone designed to meet the market Sidekicks served. Only one problem... That market hasn't existed for three years. Your teenage cousin already bought an iPhone.

The design team of the Kin either could not envision or stubbornly ignored a world in which true smartphones are sold in Walmart for $100.




For teens I think the iPhone is more aspirational than actual, which in many ways is worse because you'll never stack up against people's hopes.


True, but I have found that many teens in fact have iPhones.

Once the decision is made to buy an internet-capable phone, the main cost is the service plan. Most teens can make up the difference in the fixed cost of the unit through a part time job, a birthday gift, or daddy's money. After the price of the 3G was lowered to $99, even these small differences in cost became nill.

The Kin was a ten year old concept, executed with five year old technology, and competing against gadgets from the future. Put simply, it was a mistake, executed poorly.


Find a way to deliver 85% of the Kin functionality without a monthly fee, or with a monthly fee with a cheap device, and you could sell to tweens and grade-schoolers.


Funny those people I know have blackberry bolds.

In any case the market still exists but more importantly is that the sidekick had instant messaging, apps, games, etc. You cant sell to kids and not have games.




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