I just found it damaging to their vision and brand. Take Hello and Persona as example. User focused? Yes. Failure? Absolutely. They need to be developers focused. Less and less developers are testing their apps with Firefox as the primary platform.
That's becuase of their declining marketshare (which is mostly due to strategic disadvantages in distribution channels and marketing budget) not their brand or split focus.
Budget has always been their disadvantages, yet in the pre-Chrome days, they were core product focused and won many developers support. Their vision was once inspiring and admirable. This was how they won over IE. However, ever since Chrome was introduced, most of their innovations are either catch up or gimmicky features - not to mention the political turmoil/non sense. I really wish they can focus on their core product again.
They got kind of lucky too. Their main competition abandoned development of their browser for about 4 years. Now, there are four browsers in active development each regularly communicating with web developers.
Given their pick it's obvious web developers would rather focus on the browsers with the most share of users.
