There is a common misconception that Digg's failure was what pushed Reddit into ...

wiremine · on July 31, 2017

True, but your data also supports the view that the redesign hastened Digg's death, and seems to correlate with increased growth at Reddit.

I.e., Reddit was doing something right, and Digg was shrinking. The Digg redesign fiasco accelerated both trends.

root_axis · on July 31, 2017

I won't argue that, but I think the trend data makes a convincing case that Reddit's rise and Digg's demise were inevitable, regardless of Digg's redesign failure.

wiremine · on July 31, 2017

Perhaps. Had they handled the redesign correctly, things may have turned out differently. It was a perfect storm of design, technology and technology failure...