I've noticed (as a non american) that every single book I see in american airpor...

ballooney on June 4, 2017 | parent | context | favorite | on: Ask HN: Books you wish you had read earlier?

I've noticed (as a non american) that every single book I see in american airport book shops (at least the sort of business/self-help ones which seem to constitute 95% of american airport book shops) follow this exact title style: $PITHY_PHRASE: $MEANDERING_SUBTITLE_THAT_IS_A_BIT_TOO_LONG

It's very unimaginative.

SirLJ on June 4, 2017 [–]

must be some sort of publisher's fad, but a great observation indeed :-)