>I have been on teams that were not considered the best until they had success, then everyone on the team was a "star".
Yes, it's very important to realize that this is how people think; most of our decisions are subconscious, and the frame/bias that informs everything else about our perception is determined rapidly, within seconds of evaluating a situation or becoming acquainted.
If you bear the tokens of success (i.e., if you "look" successful), people will assume that means you know what you are doing, and if you don't, people will assume you don't. There is a pronounced halo effect on association. Anchor yourself against something generally considered successful and your perceived intelligence will go up precipitously.
Entrepreneurs especially need to take this lesson to heart. You will be a daydreamer and a slacker who can't handle having a boss right up until your company appears successful, and then you'll be a visionary that everyone is falling over themselves to try to imitate.
Yes, it's very important to realize that this is how people think; most of our decisions are subconscious, and the frame/bias that informs everything else about our perception is determined rapidly, within seconds of evaluating a situation or becoming acquainted.
If you bear the tokens of success (i.e., if you "look" successful), people will assume that means you know what you are doing, and if you don't, people will assume you don't. There is a pronounced halo effect on association. Anchor yourself against something generally considered successful and your perceived intelligence will go up precipitously.
Entrepreneurs especially need to take this lesson to heart. You will be a daydreamer and a slacker who can't handle having a boss right up until your company appears successful, and then you'll be a visionary that everyone is falling over themselves to try to imitate.