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I don't quite understand that argument. If people hadn't purchased enough of the higher prices 3D tickets, it wouldn't be profitable, and cinemas would have given up. If people "have no choice" because of a lack of sufficient competition, then the cinemas would have just raised the price without adding a new feature which costs them money.


I think it more-or-less (at least for me) comes down to...

Friend: "I can only make the movie after 8"

Me: "The 2D one is at 7:40, but there's a 3D showing at 8:10"

And thus, 8:10 it is. Then I have to stake the glasses off for 30 seconds every 5-10 minutes because the image makes me dizzy as all hell.




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