“I think if you’re looking at a PC, why would you buy a PC anymore?" Tim Cook told the paper during a trip to visit Apple's flagship store in London for the debut of its powerful big-screen tablet, the new iPad Pro. "No really," he said, "why would you buy one?”
No offense, but this is like one of those false stories in politics that keeps spreading no matter what the fact checkers say. I've seen that quote posted on HN like five times now. It doesn't mean what you think it means. Tim Cook isn't actually so undisciplined that he would call an entire product line of his company useless in an interview.
In Apple's world, "PC" means Windows PC; the Mac is not a "PC". As Gruber noted[1], remember the ad campaign - "I'm a Mac, and I'm a PC..."
Yes, Apple definitely wants the iPad to work as a computer replacement, but they also recognize it's not good enough as a replacement for most power users (yet). In fact, in the same article as the "why would you" quote, Tim Cook goes on to say the iPad Pro can replace "a notebook or a desktop for many, many people". "A notebook or a desktop", unlike "a PC", does include Macs, but saying the iPad Pro can replace them for "many, many people" implies it can't for others.
Yes, but "PC" has a very specific meaning in almost every context, and Apple never refer to their machines as PCs. Which is why Apple was able to run those "I'm a Mac/I'm a PC" ads.
“I think if you’re looking at a PC, why would you buy a PC anymore?" Tim Cook told the paper during a trip to visit Apple's flagship store in London for the debut of its powerful big-screen tablet, the new iPad Pro. "No really," he said, "why would you buy one?”
http://fortune.com/2015/11/10/apple-ceo-tim-cook-pc/