EAs customer base has been pretty negative on the state of the product for the last several years. I can't imagine this move will do anything but accelerate the trends driving brand dissatisfaction.
Customers feel like they are being treated like ATM machines, while the tens of billions of revenue are clearly not going into new, exciting creative endeavors. I suppose all of this makes sense when you consider that EA is a 45 year old company.
Customers feel like they are being treated like ATM machines, while the tens of billions of revenue are clearly not going into new, exciting creative endeavors. I suppose all of this makes sense when you consider that EA is a 45 year old company.