> Who needs to be convinced are the content creators.
People posting to Facebook and Twitter are content creators. A big reason those platforms are so popular is that they make it dirt simple to post, i.e., to create content.
> What we really could use are content management systems that can publish directly to the open web and then be interacted with by compatible systems.
We already have those: websites. CNN.com and House.gov already provide content to the entire Internet. But for the average person it's much easier to just post to FB or Twitter than fire up their own website. Also, if they post on FB and Twitter they know people will read it, whereas if they post on their own website, who knows who will read it?
People posting to Facebook and Twitter are content creators. A big reason those platforms are so popular is that they make it dirt simple to post, i.e., to create content.
> What we really could use are content management systems that can publish directly to the open web and then be interacted with by compatible systems.
We already have those: websites. CNN.com and House.gov already provide content to the entire Internet. But for the average person it's much easier to just post to FB or Twitter than fire up their own website. Also, if they post on FB and Twitter they know people will read it, whereas if they post on their own website, who knows who will read it?